Privacy Policy

1. Information We Collect & How We Use It

We collect and process your data under the following lawful bases:

• Contractual Necessity: Name, email, company details, phone number, and billing info to provide our services and process payments.
• Legitimate Interests: Usage data, call logs, transcripts, and technical data to improve our services, train our AI, prevent fraud, and ensure network security.
• Legal Obligation: To comply with UK laws and regulatory requirements.

2. Call Recording

Calls may be recorded and transcribed to deliver and improve our service.

Note: You are responsible for ensuring your callers are informed that calls are recorded.

Call data is securely stored and automatically deleted after 90 days unless otherwise agreed.

3. Data Sharing & International Transfers

We share data only with trusted third-party providers (e.g., payment, telephony, and cloud hosts) bound by strict data processing agreements.

We do not sell your data. If data is transferred outside the UK, we ensure standard contractual clauses or equivalent legal safeguards are in place.

4. Cookies

We use cookies to maintain your session and analyse usage under PECR.

Non-essential cookies require your explicit consent, which you can manage or withdraw at any time via your browser settings.

5. Data Retention & Security

We secure your data using industry-standard encryption (in transit and at rest).

General account data is kept for as long as your account is active, and up to 6 years thereafter for legal purposes.

In the event of a high-risk data breach, we will notify you and the Information Commissioner's Office (ICO).

6. Your Rights

You have the right to access, rectify, or erase your data, restrict or object to its processing, and request data portability.

To exercise these rights, email us at dataprotection@alldaypa.com. We will respond within one calendar month.

7. Complaints & Contact

If you have questions, contact our Data Protection Officer at dataprotection@alldaypa.com.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk or by calling 0303 123 1113.